Berry Bros, publishers

Very much in line with my recent article How to publish your own wine book on self-publishing comes today's news that wine merchant Berry Bros is establishing its own book publishing division, Berry Bros Press.

Its first title, out this autumn, will be the long-awaited Burgundy book from their Burgundy buyer, Burgundy resident Jasper Morris MW (pictured, looking unusually well-groomed). The book will be sold direct to Berry's customers via the stores and popular website www.bbr.com at £50 a pop. First print run 5,000 copies.

This is a pretty confident price tag, considering that the old guard specialist wine-book publishers...