Quite a coup for Dr Stephen Charters MW (49) who has just been hired as the inaugural Professor of Champagne Management at the Reims Management School. As ‘Champagne professor’ (what an enviable title!), he will be responsible for developing research activities and implementing a series of specialist courses at Masters, MBA and executive education level. The chair has been funded by LVMH, Laurent Perrier, Nicolas Feuillatte and Pommery. The Reims Management School notes “Like many of the luxury goods sectors, the industry is faced with a number of key business challenges such as competition from sparkling wine producers and how to...
10 Jan 2007