Unpredictable Majestic
Friday 6 November 2009

According to one store manager I spoke to at Majestic's autumn tasting in London, Majestic's reduction of minimum purchase from 12 to six bottles is bringing in more customers but creating more work (more transactions, lower average spend per transaction). It's great news for consumers, though it would not be hard to find 12 desirable wines from the 84 described below.
What I enjoyed most about this tasting was that it was not predictable – not in the sense that the wines were particularly idiosyncratic but because there was a range of wines from classic, well-known producers to some I...
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